MarketOrders interviewed at The London Stock Exchange Studios

MarketOrders was recently invited to be interviewed at the prestigious London Stock Exchange Studios in the heart of the financial district in London.

 

Sukhi Jutla, our founder and COO spoke about how MarketOrders is usuing technology to create more efficient and streamlined processes in the supply of precious gold and diamond jewellery products in the wholesale market

 

MarketOrders is an online marketplace helping independent retail jewellers to source the products they need faster, cheaper and direct from suppliers.

 

 

In this video Sukhi talks about how:

  • The gold industry is very old fashioned and has not fully embraced technology and this is where MarketOrders is helping to streamline the processes.
  • The main challenges facing retail jewellers and how MarketOrders is solving them
  • How blockchain technology can be used as a solution to create more efficient supply chains in the gold jewellery industry
  • Sukhi’s experience of being the first author in the world to publish a book on a  blockchain

 

Watch the interview here: 

 

 

About our founder, Sukhi Jutla

 

Sukhi Jutla is an award-winning entrepreneur and author of 3 books. She is the co-founder of MarketOrders, an online B2B platform for the gold and diamond jewellery industry. She is a leading international speaker, influencer and thought leader in tech and a qualified IBM Blockchain Foundation Developer. She is recognized by a number of industry awards including the Asian Women of Achievement Awards, Management Todays ’35 Women Under 35′ and named a Top 100 European Digital Pioneer by The Financial Times and Google. In April 2018 Sukhi made global headlines when she became the World’s First #1 Bestselling ‘Blockchain’ Author.

 

About MarketOrders

MarketOrders is an online marketplace helping independent retail jewellers to source the products they need faster, cheaper and direct from suppliers.

www.MarketOrders.net

 

Connect with us:

Web: https://marketorders.net/
Facebook: https://www.facebook.com/marketordersofficial/
Twitter: https://twitter.com/Market_Orders
Instagram: https://www.instagram.com/marketorder/
LinkedIn: https://www.linkedin.com/company/market-orders/

YouTube: https://www.youtube.com/channel/UCFnJ5_ZVaH3Gpd67Poeunxg

Contact details: info@marketorders.net

 

Written by MarketOrders 

MarketOrders: 2018 Highlights & Summary

 

2018 has been an incredible journey of both growth and new learnings for the team at MarketOrders. In this post, we share our highlights of 2018 and hope you also enjoy this recap of 2018!

We share our progress, awards won and how we are contributing to a more inclusive and diverse tech community.

 

January

  • MarketOrders accepted into the Mayors of London Business Growth Programme
  • Our co-founder and  COO, Sukhi Jutla spoke at Enterprise Nations Flagship Startup conference

 

 

February

  • Sukhi is accepted onto Hatch’s Female Founders Accelerator Programme backed by JP Morgan for 6 months of business support to propel MarketOrders
  • Sukhi announced as a shortlisted candidate for the Asian Women of Achievements Awards

 

March

  • Sukhi announced as a Top 100 Asian in UK Tech

 

 

April

 

 

May

  • Sukhi announced as a Finalist in the Asian Women of Achievements Awards
  • MarketOrders speaks at the Diversity in Tech conference

 

 

June

  • MarketOrders invited to the London Stock Exchange to celebrate Women’s Entrepreneurship
  • Sukhi announced as a winner in the Rising Star Entrepreneur by WeAreTheCity Awards
  • MarketOrders speaks at London Blockchain Summit on Retail and blockchain and Women of Silicon Valley conference on raising investment

 

 

 

July

  • Sukhi announced as a top ‘35 woman to Watch’ by Management Today and featured in The Sunday Telegraph
  • MarketOrders beats 20 companies to win 1st prize of £100k investment at the London Blockchain Accelerator
  • MarketOrders speaks at Unbound conference, Department of International Trade on Women In Tech
  • MarketOrders appears on the Women’s Business Radio Show

 

August

  • MarkerOrders featured as a success story after graduating from the London & Partners Programme:

 

 

September

  • MarketOrders speaks at The European Entrepreneur Summit, E-commerce Blockchain Conference and Ministry of Entrepreneurship Conference
  • Sukhi announced as a semi-finalist in the Venus Awards for 2 categories: Influential Woman & Inspirational Women in Tech

 

October

  • Sukhi is one of 4 startup founder stories to be profiled for the launch of a nationwide campaign called #OneTechNation to inspire more women and individuals from underrepresented communities to consider starting an ambitious startup. Watch the video here:

 

  • MarketOrders attends an invite-only Roundtable discussion on the impact of Brexit on starts ups in London
  • MarketOrders invited to The London Stock Exchange Studies for an interview on technology trends in the gold industry. Interview coming soon!

 

 

November

  • Sukhi announced a finalist in the Catherine Variety Award for Entrepreneurial Spirit
  • MarketOrders announced a Top 100 European Digital Pioneer by The Financial Times & Google beating 4,000 nominations across Europe!
  • MarketOrders announced as a Community Partner for Tech Inclusion at Bloomberg to foster more diversity in tech
  • MarketOrders doubles in team size- welcome to Sinead, Andrew, Caroline, Karen, Filip, George, and Joel!

 

 

December

  • Sukhi named as a Top 100 Woman in Tech by WeAreTechWomen
  • Sukhi named Top Female Tech Trailblazer by Business Cloud
  • MarketOrders speaks at Business Growth Programmes Scaling to Success Conference
  • Invited to invite only Roundtable with Deputy Mayor Rajesh Agarwal on how to better support Female Asian Entrepreneurs

 

 

Plans for 2019

In 2019 we have big plans so watch this space. You will even have a chance to be a part of the MarketOrders team as we prepare to crowdfund soon. Sign up to the newsletter to stay up to date or drop Sukjhi or Ram a message on LinkedIn.

 

We will be focused on expanding our UK market share, entering into European markets, focused on new customer acquisition and exponential growth.

 

And Finally….

A massive THANK YOU to all our customers, partners and team and everyone who supports us in growing and developing MarketOrders.

 

Connect with us:

Web: https://marketorders.net/
Facebook: Facebook: https://www.facebook.com/marketordersofficial/
Twitter: https://twitter.com/Market_Orders
Instagram: https://www.instagram.com/marketorder/
LinkedIn: https://www.linkedin.com/company/market-orders/

Contact details: info@marketorders.net

 

Written by CEO & Founder, MarketOrders

How MarketOrders is pioneering ‘Smart Retailing’ in the gold jewellery industry

 

Today, retail shopping involves one of two options; you either buy products online or walk into brick and mortar stores.

These days however more and more people want their goods to be delivered faster and cheaper to their doorsteps which continue to put pressure on traditional retailers or brick and mortar outlets.

But when online shops can’t quite deliver, the customer needs to go to the store themselves and this experience can be very frustrating. Therefore this cannot be the only option.

So let us introduce a new form of retailing called ‘Smart Retailing’ being pioneered by my company, MarketOrders. We are shaping up a new type of retail experience by combining the best of both online and offline retailing for the gold jewellery industry.

At MarketOrders, we call this a converging platform. Our platform is helping to redesign traditional stores into smart retail stores. We help retail jewellers to embrace new technology to enhance their traditional retail stores.

eCommerce and the high street don’t have to fight for sales. Instead, we help our retail jewellers discover how they can use digital tools like MarketOrders to help reach more customers by ordering smarter and cheaper.

Even though the world is becoming more digitised, there is still demand for in-person purchases. People don’t just want to buy a product. They want to buy an experience, especially when it comes to high-value items like gold and diamond jewellery.

Retail stores can embrace this growing trend through what we call ‘Smart Retailing’ and we are already helping traditional gold jewellery retailers to adapt to the new digital world in new and creative ways.

 

photo credit: https://pixabay.com/en/jewelry-necklace-shop-windows-1159685/

 

MarketOrders, proof of concept (POC)

So let’s start with your experience when you visit any gold jewellery shop if you have been to one. It takes hours for you to choose and pick that perfect item for your loved ones.

You might not like the design or style or maybe it’s too expensive. It could also be a dull experience if you are having to get the attention of store staff and they are not being particularly helpful!

You could purchase the item online however that is also not a perfect experience. You may want to touch the item, feel it and try it on. The item may also need to be made to order and can’t accommodate a suitable delivery window in time.

 

photo credit:https://pixabay.com/en/handshake-hands-laptop-monitor-3382503/

 

Introducing the MarketOrders hyper-local mobile commerce vision

From our experience, we have seen that most customers prefer to buy local especially when it comes to jewellery.

Now through the MarketOrders platform and its hyperlocal mobile commerce, everything will be customised the way you want (business owner and end consumers) and the experiences will be powered with technology. This will help the customers to make more informed choices and improve efficiency.

The MarketOrders platform allows the retailer or their customers to pick and choose what they want, when they want and at what price they want.

Purchasing gold jewellery is still operating in a very traditional way. The process was designed decades ago. The retailer has to visit the suppliers to find designs that suit his customers needs based on gut feelings as nothing is digitised or data-driven.  This costs time and money and is an inefficient process.

MarketOrders redesigns this experience by bringing universal designs onto our platform. Retailers can view the products they want with no sales pressure to buy, no need to travel to the suppliers on the other side of the world and no longer having to leave the business unattended. Retailers can also purchase from one source instead of multiple distributors which is also time-consuming.

MarketOrders allows retailers to browse what they want and check the price suitability before placing the order and make a request to deliver or pick up at a particular time.

All the small traditional retailers can get a unique makeover by using the MarketOrders platform.

Most brick and mortar jewellery retailers have not changed the way they operate since the mid-eighties and these stores are the lifeblood of many localities and communities. Today they need to be more convenient to cater to today’s shoppers and satisfy their experiential desires.

 

The real transformation that MarketOrders will bring is digitising the traditional store.

The technology that MarketOrders is building will help traditional retailers with the analytics of their store. This will help decide what products they need, how much they need, who is their customers and etc.

This means the local stores will be better enabled to serve the needs of the local customers. The possibility for small brick and mortar shops are endless with MarketOrders where we are helping to reimagine the stores the way their customers want to shop. Smart Retailing is the future for the gold jewellery industry.

 

Connect with us:

Web: https://marketorders.net/
Facebook: Facebook: https://www.facebook.com/marketordersofficial/
Twitter: https://twitter.com/Market_Orders
Instagram: https://www.instagram.com/marketorder/
LinkedIn: https://www.linkedin.com/company/market-orders/

Contact details: info@marketorders.net

 

Written by CEO & Founder, Ram Krishnna Rao

Seizing the Blockchain Opportunity with MarketOrders

 

On 13th Nov 2018, our COO and co-founder, Sukhi Jutla spoke at the ‘Seizing the Blockchain Opportunity’ event held by London & Partners.

 

The sold-out event bought together professionals working in the blockchain space and those wanting to learn more about the real-life use cases of blockchain and where the opportunities are.

 

We are on the cusp of a blockchain revolution. The last year alone has seen major corporates gain interest in the distributed ledger technology, and an increasing number of companies are starting and scaling rapidly in the space.

 

The event saw three panel discussions, outlined below, and welcomed speakers from early-stage start-ups all the way to major corporations in the blockchain industry, to discuss the reality of the space, its major challenges and the greatest opportunities for applying this emerging technology.

 

 From L-R: Simone Maini, Abel Tedros, Anna Mostyn Williams, Sukhi Jutla

Here is a summary of the event with key takeaways

 

Panel 1: Opportunities and Dreaming Big: this panel discussed the major opportunities that are now possible thanks to blockchain technology, from creating a truly global marketplace to financial inclusion for the unbanked, digital identity solutions, supply chain transparency and more.

 

Key takeaways:

  • There are powerful use cases for blockchain that can be used for identification purposes to prevent fraud
  • As use cases on the blockchain increase, there could be issues with scaling
  • Users don’t need to understand the mechanics and technical aspects of the blockchain. Need to get them past that. Just how we use the internet and email without thinking about the technical work that happens underneath, we also need to start embracing blockchain and its benefits
  • We all use the internet and email but not all of us necessarily understand how it works!

 

Panel 2: What Keeps Me Awake At Night: this panel explored the main challenges that blockchain faces today, focusing on blocks such as limited transaction speeds, the energy usage of mining, the lack of regulation in the crypto space, amongst others

 

Key takeaways:

  • Can we truly get to a decentralised model or will we see the rise of centralised entities again in order to scale?
  • We need some level of regulation in order for investors to feel comfortable and confident in investing in ICOs
  • Educating the market and its end users in the possibilities of blockchain are important.
  • Giselle Frederick of Zingr explained how market vendors in Grenada, a small Caribbean island, were hesitant of the idea of using a blockchain enabled payment app until she explained they could use this technology to sell even more products to customers on the other side of the tiny island and be guaranteed payment!
  • Rodney Prescott of PWC talked about scaling, adopting blockchain with regards to the consensus mechanism and the rise of consortium structures.

 

Panel 3: How To Start A Career In Blockchain: attendees heard the personal stories of professionals who entered the space, who shared what led them to blockchain and how it is to work in the industry.

 

Key takeaways:

    • Have a growth mindset and actively learn about blockchain
      attend meetups, reach out to your blockchain role models and learn from them
    • If you can’t join a blockchain start up then create something yourself!
    • Follow key people on social channels and learn from them like Andreas M. Antonopoulos, Vitalik Buterin and Joseph Lubin,

 

  • Other useful resources shared:

 

http://www.weekinethereum.com/

http://unchainedpodcast.co/

https://www.coindesk.com/

https://twitter.com/aantonop

https://about.me/vitalik_buterin

 

Written by MarketOrders

 

Why We Need More Women in Blockchain

 

photo credit: https://pixabay.com/en/woman-working-business-woman-laptop-690036/

 

We at MarketOrders are very excited about the opportunities blockchain creates for e-commerce and gold retailers. We believe the future is blockchain and now is the best time to start learning about it and understanding the new possibilities it opens up.

 

In this post, our co-founder and COO, Sukhi Jutla, who has deep expertise and experience of blockchain technology writes about the incredible achievements women are achieving in the blockchain space and why we need to continue supporting them. 

 

She also shares tips on how to get involved in the blockchain space for beginners and why she believes we should encourage and support more women in this exciting new field.

 

You can read her guest post on Blockchain Asset Review here: 

 

Blockchain and cryptocurrencies are the latest innovation in technology. There is a clear excitement about the opportunities blockchain presents and it is nearing a pivotal moment in history. And while this brand-new field is still heavily dominated by men, women are quickly closing in and making big names for themselves.

In fact, the blockchain space is the ideal place for women who want to make a big impact and shape the future of what we call as the advent of ‘the internet of value.’

Since the premise of blockchain is about democratising and giving all participants an equal and transparent playing field, this lends itself as the perfect place for women to make a real and lasting impact on this infant industry.

Blockchain no doubt is here to stay, and even traditional industries reluctant to change such as banking and insurance, are waking up to the fact that they need to pay attention to the changes blockchain can bring about.

While almost every tech sector is heavily dominated by men, women now have an opportunity to enter this dynamic industry and actively contribute to and shape the future of this technology.

 

 

Shaping the Next Era of Change

 

It’s important that women are a part of this movement so they too can shape the next era of change.

The lack of women in blockchain has nothing to do with lack of skill but lack of awareness about the technology and lack of a clear path into the emerging industries related to blockchain. It is important to encourage women to become active in the cryptocurrency space and lead by example.

The blockchain is not just the preserve of the finance industry which is heavily dominated by men. Blockchain can disrupt every industry known to humankind, including those traditionally dominated by women such as education, healthcare, social and other non-government sectors, which is all the more reason for them to get involved.

 

With the potential use cases of blockchain-based products being particularly vast, so are opportunities for women. Many professionals in the industry hold various roles. Although a technical skill-sets are most in demand, women in blockchain can take up various other roles – such as academic, commercial, regulatory, and public relations.

 

The great news is that there is an increasing number of women entering the blockchain space. Already, women are making big waves in blockchain, and leading by example. We must shine a light on their achievements because it can only help to bring more women into this field and show support and encouragement to those already breaking boundaries. Here are some of the notable women in blockchain:

• Toni Lane Casserly, CEO of CoinTelegraph: Toni is co-founder of one the biggest online publications for cryptocurrency

• Galia Benartzi, co-founder and business development of Bancor. Galia is a co-founder for Bancor, a digital token platform, which is one of the most successful initial coin offerings so far.

• Fereshteh Forough, founder and CEO at Code to Inspire: Born as an Afghan refugee in Iran, Fereshteh went on to found Code to Inspire, an after-school program that teaches girls in Afghanistan how to code and aims to decrease the gender gap in computer science fields in Afghanistan.

 

 

photo credit: https://pixabay.com/en/adult-woman-people-technology-3373639/

 

How can we get more women involved in blockchain?

As a female tech-founder working in the blockchain space, I’m often asked how I came into the blockchain space and the answer is simple: I followed my curiosity.

I spent over a decade working in finance and banking where I worked closely with the technology teams. During conversations, I would sometimes hear the word blockchain bandied around which piqued my interest. Fuelled by my curiosity I started to look into this field but only actively jumped in a year ago when I decided I wanted to become a vocal part of this rising industry.

I realized that the absence of female mentors can create a barrier to entry but this should be seen as an opportunity for future female leaders. Many women are unfamiliar with blockchain technology and obtaining technical knowledge about the technology can serve as a challenge, especially when the information is varied and scattered across the internet.

And the only way you can participate and make a difference is to get involved. Here are my tips for getting more involved in blockchain, if you are a beginner.

 

1. Join local meet-ups for blockchain

Being based in London, I am part of multiple ‘Women in Blockchain’ groups where we meet on a monthly basis and share our learning on the latest topics and trends in the blockchain space. Sometimes we invite mentors and speakers to share their experiences to learn from.

2. Attend conferences

There are hundreds of conferences happening globally on blockchain. Spend the day immersing yourself in learning about blockchain, talking to the exhibitors and other attendees. See where your curiosity is piqued and where you would like to learn more.

3. Join a start-up in the blockchain space

If you’re looking for a new opportunity, join a start-up in the blockchain space. This is the best way to get hands-on learning about this technology. You don’t have to be a tech expert but you can still help to build and shape products when you understand the basics of how blockchain works.

4. Attend courses and seminars on blockchain

Similar to attending meet-ups attending workshops on this topic will help to give you deeper insights into how this industry works and to network with other members of the industry.

5. Reach out to mentors and role models

I believe we can all learn from each other so don’t hesitate to reach out to other women working in blockchain and ask for their help. It’s important that women support other women onto the blockchain ladder especially when just starting out. If you are already a working in this space, think about mentoring other women or speak at events to raise the profile of women working in blockchain.

We can collectively help to create an atmosphere and environment which encourages more women to consider careers and opportunities in blockchain in the following ways:

  • Diversity and inclusion: Reaching out and providing opportunities for those who lack it
  • Disruption through education: Bringing blockchain education to different communities
  • Networking opportunities: Bridging information gaps to people with all educational and professional backgrounds

This is an industry where anyone with a great idea can disrupt. The possibilities for women are endless and I’m looking forward to seeing the amazing things women do to supercharge this emerging industry.

 

About the author:

Sukhi Jutla is an IBM Blockchain Foundation Developer and in April 2018 made global headlines when she became the World’s First #1 Bestselling ‘Blockchain’ Author. 

Why Retailers should be embracing blockchain

 

 
There have been many stories in the press lately about how the high street is dead. But is this really true? Will the high street die…or is it just time for them to embrace blockchain?

 
We at MarketOrders are always keen to bring fresh ideas and new approaches to our customers, the retailers. We help them to keep up to date with the latest technology and help them to embrace the digital world.

We know from our vast experience that the use of technology in brick-and-mortar shops is vital to help drive deeper customer engagement and emotional connections with local retailers and customers. This, in turn, will elevate the customer experience and create an incentive for shopping offline and driving purchase intent.

 
At MarketOrders, we believe the future of retail sits at the intersection of e-commerce and brick and mortar. We call this the converging platform and this is what MarketOrders is doing.

 
The reason why the giants of e-commerce such as  Alibaba, Amazon and eBay are flourishing today is that they embraced technology and its potential from the very beginning.

 
This is critical. Tech cannot be an afterthought or a side dish. Retailers must embrace technology and have a digital strategy present from the very starts.

 
The rise of cryptocurrency

 
As blockchain tech turns 10 years old, it’s becoming a household word among the millennial generation. While the cryptocurrency market is establishing itself in the world of speculative trading, it has not yet been widely accepted as a viable transaction method for goods and services.

 
Undoubtedly, one of the most common questions people ask is, “How can I use my cryptocurrency aside from trading on an exchange?” Marketorders will bring a practical solution for customers to utilize cryptocurrency to buy, sell and reward in exchange for products and services, within the ecosystem of the platform.

 
Cryptocurrency is inspiring entrepreneurs to create startups, millennial generations to have ownership and association with their own currency of choices that they are craving and desire to make better choices in pursuit of their life quest.

 
Marketorders converging platform and its MOT Token [cryptocurrency] can be the lifeline the offline retailers need to transform. MOT will create the ability to transact with an opportunity to experience a smart retail phenomenon in the future of a cashless society. And we are still only at the very beginning in terms of seeing what blockchain technology can accomplish.

 

 

MOTokens [cryptocurrency] envisions and working towards a future where ultimately MOT, the native currency, will be the cryptocurrency of choice for millennials to spend, earn and transact in the digital world.

 
Our fresh and new strategic platform and approach will pave the way for offline retailers to engage with millennial generations in an experiential economy.

 
This will give millennials a direct say to how their community spends and supports the local retail scene.

 
To align the transformation of brick and mortar of the future and millennial thinkers in entering a new market free of centralization and rich with intelligence and innovation. The cryptocurrency may be just what is needed to enter the smart retail space.

 

Written by CEO & Founder, Ram Krishnna Rao

 

How MarketOrders is using a three-pronged strategy approach to centralise the gold jewellery industry

 
In the previous post, we touched upon how MarketOrders is using a three-pronged strategy approach. These are centralisation, creating unique IP and e-commerce. In this post, we deep dive into each of these approaches and show why the gold industry needs to adopt a centralised platform.

 
The first strategy as an entry point is to create a centralized platform for the entire Gold Jewellery Industry This will allow retailers visibility and to conduct trade securely. These include discovering new jewellery designs and managing their common audit trail between counterparties on a single platform. In the first instance, MarketOrders platform allows retailers and manufacturers to buy and sell gold jewellery and grow their business.

 
Gold jewellery retailers and manufacturers do not have resources such as expertise and capabilities to digitize their retail shop offerings. This is why its essential to have a digital marketplace. Once retailers get used to trading online, MarketOrders platform can expand quickly to emerging countries and expand the gold jewellery business growth digitally. Global buy, Local sales.

 

 

photo credit: https://pixabay.com/en/handshake-hands-laptop-monitor-3382503/

 

The Second pronged strategy of MarketOrders is by creating Unique IP as a value-adding component of the platform. This includes our unique ‘On Demand Order Aggregator’ system via our smart router system and data-driven supply and demand scoring system.

 
This IP will serve as a unique and inimitable differentiator. As the density of the platform increases, developers can create more attractive IP for MarketOrders platform, which will create higher demand and leads to a greater usage of the platform. This will create a virtuous circle.

 
The third pronged strategy is by MarketOrders providing centralization and concentrated digitize commerce for the Gold jewellery industry. It also can leverage its position to allay fears among traders on the platform.

MarketOrders is a non-manufacturer and non-retailer to allay competitive fears among traders who are using MarketOrders Platform.

 
All these three strategies establish  MarketOrders platform as the dominant standard to digitize Gold Jewellery commerce.

 

 

 Written by CEO & Founder, Ram Krishnna Rao

 

How the gold jewellery industry can adopt a centralised platform strategy

 
The gold jewellery industry is a very ancient industry. It is as old as civilisation itself and its one of the few industries which haven’t been revolutionised by the use of technology…until now that is!

 
MarketOrders is on a mission to bring unity and centralisation to this fragmented industry.  And for the gold industry to become digital, they must first be bought into centralisation.

 
To understand this better, let us consider planes and passengers. For example, when there is no airport, just imagine the scenario. Planes land in any available space to land the aircraft and board the passenger and head back to the destination.

 
Now, this situation would cause havoc in the aviation industry. The passenger has to go to any landing space of aircraft NOT knowing which destination the plane will head back to. And this happens because there is no visibility of demand and supply.

 

photo credit:  https://pixabay.com/en/aircraft-landing-reach-injection-513641/

 

Now, apply this scenario of an airport or hub to that of a centralised platform. You now have total visibility of what planes are available and how many passengers want to take a flight. The passengers will have visibility of which aircraft are at which terminals. They will know what time the planes will leave and which destinations they are heading in.

 
The airport concept serves as a centralised mechanism, not just as a centralised infrastructure connecting passengers, planes and destinations but also providing retail offerings such as shops, restaurants and shopping mall experiences.

 
MarketOrders can leverage a similar system by providing a centralised hub for the gold jewellery industry. This would enable multiple participants such as manufacturers and retailers to collaborate in many ways.

 
As an initial adoption of strategy in building the first ever concentrated market via centralization, MarketOrders is using a three-pronged strategy approach. These are centralisation, creating unique IP and e-commerce. In the next blog post, we take a deep dive into this unique approach.

 

Written by CEO & Founder, Ram Krishnna Rao

 

Why the gold jewellery industry must adopt a platform strategy

 

The gold jewellery industry is a very ancient industry. It is as old as civilisation itself when early humans would gift gold and adorn it on their bodies. From day one it has had a cultural and personal significance. And thousands of years later, it still remains an untapped and fragmented market where technology has yet to make it smark on this industry worth $175 billion dollar industry.

 

photo credit: https://pixabay.com/en/sculpture-museum-perth-gold-digger-1104196/

 
Today, this industry still operates in a highly fragmented and scattered manner. As a result, the industry must re-invent itself as a hub suited for the digital world.

 

Today in digitally dominated economies, marketplaces offer customers the opportunity to connect with one another. The Gold Jewelry industry must adopt this approach of a centralized marketplace. In a way, the marketplace is the most ancient way of trading goods. And this is also where the digital age has gravitated towards – a marketplace that is truly global in scale with thanks to technology.

 

A digitised centralised platform will act as a key advantage for sellers and buyers by allowing them to connect through a digitally initiated platform.

 

Today, digital technologies are changing the nature of globalization. The digital economy is driven by the rapid growth of a digital transformation and it’s happening at a breakneck speed.

 

photo credit: https://pixabay.com/en/bitcoin-money-virtual-market-3137984/

 

The MarketOrders platform will be an engine of innovation for gold jewellery retailers specifically and retailers in general SME’s as it will allow them to participate in international trade without the need to invest in their own technology-driven supply chain.

 

In the changing landscape, gold jewellery retailers and the entire industry needs to re-imagine and re-invent its position in centralised platforms and leverage its current strength in physical gold trade retailing to create a new digital trade.

 

 

Written by CEO & Founder, Ram Krishnna Rao

 

MarketOrders produces the World’s First #1 Bestselling ‘Blockchain’ Author

 

History was made at the 2018 London Book Fair when our co-founder, Sukhi Jutla, became the  World’s First #1 Bestselling ‘Blockchain’ Author!

 

 

 
As well as being the co-founder and COO of MarketOrders, Sukhi is also an author and an advocate of the blockchain.
 

 

This week at the London Book Fair, Sukhi spoke on a panel about how the publishing industry would be shaken up with the introduction of blockchain tech. She also talked about the opportunities this would offer authors and why it was important to take part in this discussion now. Because blockchain is not disrupting industries tomorrow…its happening now.

 

Sukh is also the co-author of the official Blockchain For Books White-paper that talks in more detail about how blockchain will disrupt the traditional publishing arena and was launched at The London Book Fair which is attended by over 5,000 people from 60 + countries.

 

The London Book Fair is the global marketplace for rights negotiation and the sale and distribution of content across print, audio, TV, film and digital channels.

 

We are very excited and proud of Sukhi whose book, Escape The Cubicle: Quit The Job You Hate, Create A Life You Love, is the first book to be published on the blockchain. This means you can purchase the book with cryptocurrency. 

 

Blockchain removes the need of a middleman…and that is also what MarketOrders advocates! Our platform allows gold jewellery retailers to purchase the products they need directly from the manufacturers and suppliers. 

 

Being able to purchase directly from the source means you can get better prices and access to more products. The middleman no longer can inflate the market price or control what products can go to the market.

 

Watch this space as MarketOrders will also be releasing some exciting news about how we are going to use blockchain to better serve our customers.

 

You can read more about Sukhi’s coverage on being the World’s First #1 Bestselling ‘Blockchain’ Author in the article covered by the prestigious Publishers Weekly where she made the front page during the London Book Fair:

 

 

You can check out Sukhi’s book here: https://amzn.to/2GX3nWJ

 

 

 

Written by CEO & Founder, Ram Krishnna Rao